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PlayStation 3 – PRICE DROP

Sony ended off their GamesCom 2011 conference with the confirmation of the much expected price drop on the PlayStation 3 console. If you’ve been waiting for the price to hit a point where you can justify the purchase, keep reading.

Sony Computer Entertainment (SCE) today announced that the PlayStation®3 (PS3®) computer entertainment system with 160GB hard disk drive (HDD), currently available at a recommended retail price (RRP) of 29,980 yen (including tax), $299 and €299, will be available at a very attractive new RRP of 24,980 yen (including tax) for Japan, $249 for North America and €249 for Europe/PAL territories.  SCE will also reduce the price of the PS3® system with 320GB HDD, currently available at a RRP of 34,980 yen (including tax), $349 and €349, to RRP of 29,980 yen (including tax), $299 and €299.  The new pricing will be immediately effective for North America and Europe/PAL territories, and starting August 18, 2011 for Japan.

Will the price drop be enough to entice new owners? It’s hard to say. Seeing as how hard drive size isn’t really an issue due to the simple upgrade process, the price feels just a little high still. Maybe the $200 range would have been the better option.

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